Brand Name: Protect Your Image!
Tuesday, October 28th, 2008 by Cynthia Staub
Choosing a company name is not something to be taken lightly. A brand represents the company’s image to the public. What should you consider when choosing your brand? What are the steps you should take? Should you register your domain name?
The first impression consumers will have of your company lies in the name you choose for it. The brand name should be in line with the image you wish to pass on to consumers. The name represents the company’s identity. (more…)
