Posts written by Claire Cuny

These days you often hear people talk about so called “community managers” in their companies. But what does a community manager do exactly? What are his goals and what are the repercussions on the company and its clients?

In a nutshell, the role of a community manager is to represent a brand or a company on the web. He or she communicates both with the clients/users and the internal actors within the company such as the marketing department and the managers. (more…)