Registration for .tel extension domain names starts December 3. The new extension has been approved by the ICANN, the organism that manages the Domain Name System (DNS).
What is the .tel extension? Don´t we already have a .mobi extension? (more…)
Web Analytics tools, which analyze website traffic, are becoming much more frequently used and offer much greater analysis capabilities. They are now becoming real gold mines of information for referencers and people concerned with their website’s user-friendliness. These days, we are seeing much more concern for website user-friendliness than for other processes associated with e-marketing. As the Internet has already grown immensely, now seems to be a time for improving and optimizing the processes for searching information, online shopping, etc. (more…)
Have you had enough of classic, simple search engines? Do classic lists of search results bore you?
In case you hadn’t realized, there are alternatives. New, so called 3D search engines are making their debut on the web.
In his excellent article, our colleague Aurélien told you about the 3D search engine Redzee. Today I will introduce you to Redzee’s current competitors: Searchcube, Tafiti, Tkaap/Galaxy and Spacetime.
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Yesterday, it became official: Google renounced the planned search-ad deal with Yahoo!. The search engine wishes to avoid the probably expensive legal procedure necessary to convince skeptical government regulators and advertisers that this partnership would not endanger the competition. (more…)
Google and the WPP Group have just announced the launch of a new research program “to improve understanding and practices in online marketing, and to better understand the relationship between online and offline media.”
The Google and WPP Marketing Research Awards Program will support a dozen research projects costing between $50,000 and $70,000 each. The proposed topics are centered around 3 fields: online and offline media interaction, relevance and effectiveness measurement, audience types and engagement. (more…)
Nowadays, typosquatters do not work only for themselves. Their activity often leads to a new category of services derived from their “profession.” Companies that protect brands, like we do, would certainly have less to do if typosquatters renounced their business and gave the squatted domain names back to their rightful owners.
But this is not the biggest source of revenue these web squatters create. Guess who profits most from typosquatting? Google, one of the web giants par excellence. (more…)
… you haven’t forgotten SUN Microsystem’s slogan from the late 90s, have you?
With extension liberalization, ICANN is aiming to let you become both the owner and the registry of your own extension. You will be able to control your own “.myveryownextension” and even sell domain names within your own extension. And this seems to be putting dollar signs in the eyes of some…
Does this mean yet another extension? Maybe…50 applications for new virtual territories have already been filed. Some are sector related extensions (e.g. .BANK or .CARS), while others are linked to a town or zone (e.g. .PARIS). And, of course, there are company related extensions (e.g. .COCA). We could see such extensions on the Web by the end of 2009.
